“It's great to be able to speak to someone who understands our problems and can recommend solutions.”  Martin Greenhow, CEO.

MOJO has worked closely with Tabology as its suite of features has expanded, and recently implemented both the Bookings and Loyalty functions. MOJO Area Manager PJ Williams was instrumental in the original implementation, which saw the Tabology system put through its paces at MOJO’s Liverpool site, and has worked alongside Tabology as both businesses have expanded.

PJ says: “We need a till system able to cope with the very high volume of sales and transactions we do at our busiest times, and Tabology is absolutely perfect for that. We have centralised functionality which enables us to push updates out to all bars, as well as site-by-site. So, for example, we can choose to push a new recipe out to all our bars, or to selected sites.”

Bookings are important to MOJO, enabling the business to forecast and manage demand at its busiest times, as well as to offer added value opportunities such as its popular Cocktail Masterclasses.

MOJO were involved in beta-testing some of the new features of the Tabology booking system, making additional feature requests which were delivered through Tabology’s fortnightly system updates.

“Working with Tabology to implement the bookings function has been fantastic,” says PJ. “We’ve seen no reduction in efficiency and had no operational headaches, even during the transitional period. Integrating bookings into our existing EPOS has worked from a cost-effectiveness point of view, while from a usability point of view, things have improved. We’ve now got a bookings system that integrates in real time with our till system, which is what we were hoping for.”

MOJO Sales and Marketing Manager Naomi Moore, who also worked with Tabology on the integration of the Bookings and Loyalty features of the Tabology EPOS, says: “Customer emails are now far more straightforward, with each site having its own dedicated bookings email.”

Simple table booking enquiries are confirmed automatically, while requests for events such as a Cocktail Masterclasses become a booking enquiry, “which we accept via the back office, so we know that the venue has the capacity and staff.

“For customers, the booking widget works very well,” adds Naomi. “When they make a booking they get a reply saying that the booking has been confirmed, or that the enquiry has been received if it’s a Cocktail Masterclass.”

MOJO is now trialling an expanded pre-ordering offer through the Tabology booking system, for example allowing customers to pre-order drinks which will be waiting for them on arrival. “Pre-ordering will be really useful for us come Christmas time. It’s all about pushing our prepaid packages, so we have the money in the till before the customer has even set foot in the door.”

Adding the Loyalty function has enabled MOJO to more accurately target different customer groups, with Naomi working with Tabology and MOJO’s own web development team to create schemes for groups such as students, business customers who tend to eat at the venues, and weekend drink-led customers. “Whenever we think of a feature that we want to add, Tabology are always right on it,” says Naomi.

”When people sign up, they get an email setting out what they get as a loyalty scheme member, which was very straightforward to build and set up. Once they’ve downloaded the QR Code that enables them to access their tailored offers and discounts, from a customer perspective, it’s very easy to use,” says Naomi.

PJ adds: ”We have quite a diverse range of customers across the business, so our aim was always to segment our audience through the loyalty scheme, both across the business and within individual sites.



“We’ve worked alongside Tabology for some time to achieve this. We did look at whether we’d needed a third party integration, or to buy a bespoke package, but we couldn’t be happier with the way Tabology has delivered what we wanted through our in-house EPOS system.“

He sums up: “We’ve worked with Tabology since 2017, and it’s become as close to a bespoke package for our business as you could actually get. They understand and appreciate the challenges that we face. The huge USP for them is the amount of real-time support we get. You’ll never get that from any other service provider, let alone any other EPOS provider.”